CASE STUDY: Logitech In-store Point of Sale
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Creation - Logitech, one of the market leaders in computer peripherals
approached us to design and produce a range
of
in-store
point of
sale
materials. These ranged from shelf
strips and header boards
to
gondolas and bus stops.
Production - All
campaigns
were
carefully monitored
from
visuals and prototypes through to finished materials to
ensure
that consistency was
achieved
through all outlets giving
maximum
impact and exposure
to the Logitech brand.
Completion - Eye catching Logitech point of sale appeared in
PC World,
Dixons and
Staples stores throughout the country,
raising product
awareness
to the consumer
at the
point of purchase
.
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